Behind The Smile
Also known as: Zac's Memorial Trust
The preservation and protection of good mental health by: -1. To raise awareness about suicide and the effects2. Provide peer support for those with poor mental health and those bereaved by suicide.3. To work with local organisations and bodies to promote good mental health4. To educate others of suicide risk factor
Activities & Mission
The preservation and protection of good mental health by: -1. To raise awareness about suicide and the effects2. Provide peer support for those with poor mental health and those bereaved by suicide.3. To work with local organisations and bodies to promote good mental health4. To educate others of suicide risk factor
Areas of Operation
Where this charity is registered to operate, as self-declared to the Charity Commission. These are regulatory classifications, not a list of active programmes, and don't necessarily indicate fundraising activity in each location.
Local Authority
Financial Information
Financial Efficiency
Financial Trend
Annual Returns
As filed with the Charity Commission for England and Wales. Most recent filing covers the financial year ending 2025.
One or more years show a significant change in income (over ±100%) compared with the prior year. This usually reflects a merger, transfer of activities, restated accounts, or a one-off legacy — not necessarily a real change in operating scale. See the methodology for context.
| Financial Year | Income | Expenditure | Charitable Spending | Net Assets | Reserves | Staff |
|---|---|---|---|---|---|---|
| 2025 | £20,099 | £12,449 | 0 / 7 | |||
| 2024 | £9,453 | £12,212 | 0 / 6 | |||
| 2023 | £7,634 | £13,208 | 0 / 6 | |||
| 2022 | £19,772 | £10,012 | 0 / 2 | |||
| 2021 | £4,200 | £2,769 | 0 / 0 |
Staff column shows: Employees / Volunteers
Frequently asked questions about Behind The Smile
What does Behind The Smile do?
The preservation and protection of good mental health by: -1. To raise awareness about suicide and the effects2. Provide peer support for those with poor mental health and those bereaved by suicide.3. To work with local organisations and bodies to promote good mental health4. To educate others of suicide risk factor
How much income did Behind The Smile report in 2025?
Behind The Smile reported total income of £20k and reported expenditure of £12k for the financial year ending 2025, based on the most recent annual return filed with the Charity Commission.
When was Behind The Smile registered as a charity?
Behind The Smile was registered with the Charity Commission for England and Wales on 10 July 2019 as charity number 1184343. It has been registered for 7 years.
Who runs Behind The Smile?
Behind The Smile is governed by a board of 5 trustees. The chair of trustees is Gaynor Pritchard. Trustees are legally responsible for the charity's governance and are listed in full on its profile.
Where does Behind The Smile operate?
Behind The Smile operates across 2 areas: Gloucestershire and Worcestershire.
Is Behind The Smile a registered charity?
Yes — Behind The Smile is a registered charity in England and Wales, charity number 1184343.
Details
TEWKESBURY
Gloucestershire
GL20 5NF
Registry Information
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Also Known As
- Zac's Memorial Trust
Data & trust
- Register data refreshed
- 30 July 2026
- Methodology
- How metrics are calculated