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Keep Wales Tidy

Also known as: Environmental Campaigns (cymru), Keep Wales Tidy Campaign

Keep Wales Tidy works for the improvement of local environments by 1. encouraging the public to act in a responsible manner; 2. supporting organisations that work for a cleaner and tidier local environment.3. promoting sustainable development, education and community action.

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Activities & Mission

Keep Wales Tidy works for the improvement of local environments by 1. encouraging the public to act in a responsible manner; 2. supporting organisations that work for a cleaner and tidier local environment.3. promoting sustainable development, education and community action.

Areas of Operation

Where this charity is registered to operate, as self-declared to the Charity Commission. These are regulatory classifications, not a list of active programmes, and don't necessarily indicate fundraising activity in each location.

Region

Financial Information

Latest Income
£6,492,493
Latest Expenditure
£6,459,697

Financial Efficiency

Program Ratio 99.5%
% of income going directly to charitable activities

Higher than 69% of UK Charitable activities charities with income £1M to £10M (sample: 1335). How is this calculated?

Overall Efficiency 100.0%
% of expenditure going to programs (vs overhead)

Higher than 100% of UK Charitable activities charities with income £1M to £10M. How is this calculated?

Administrative Ratio 0.3%
Overhead (fundraising + governance) as % of total expenditure

Lower overhead than 87% of UK Charitable activities charities with income £1M to £10M. (Lower overhead is generally read as more efficient.) How is this calculated?

Latest Financial Breakdown

Income Sources

Donations & Legacies £2,090
Charitable Activities £6,403,038
Other Trading £17,329
Investments £70,036
Other Income £0

Expenditure Categories

Charitable Expenditure £6,459,697
Raising Funds £0
Governance £16,635
Grants to Institutions £0
Other Expenditure £0

Financial Trend

Annual Returns

As filed with the Charity Commission for England and Wales. Most recent filing covers the financial year ending 2025.

Financial YearIncomeExpenditureCharitable SpendingNet AssetsReservesStaff
2025
£6,492,493
£6,459,697£6,459,697£2,076,443£701,24383 / 28000
2024
£4,583,438
£5,194,955£5,194,955£2,009,274£436,99167 / 25000
2023
£5,710,031
£5,764,365£5,764,365£2,634,131£305,17670 / 25000
2022
£5,751,633
£4,948,716£4,948,716£2,814,134£572,94668 / 25000
2021
£3,899,234
£3,865,232£3,865,232£2,027,727£533,39557 / 25000

Staff column shows: Employees / Volunteers

Frequently asked questions about Keep Wales Tidy

What does Keep Wales Tidy do?

Keep Wales Tidy works for the improvement of local environments by 1. encouraging the public to act in a responsible manner; 2. supporting organisations that work for a cleaner and tidier local environment.3. promoting sustainable development, education and community action.

How much income did Keep Wales Tidy report in 2025?

Keep Wales Tidy reported total income of £6.49m and reported expenditure of £6.46m for the financial year ending 2025, based on the most recent annual return filed with the Charity Commission.

How efficient is Keep Wales Tidy?

Keep Wales Tidy has a program ratio of 99.5%, meaning that share of its income goes directly to charitable activities. This is higher than 69% of UK Charitable activities charities with income £1M to £10M (sample of 1335 charities). See our methodology for how this is calculated.

When was Keep Wales Tidy registered as a charity?

Keep Wales Tidy was registered with the Charity Commission for England and Wales on 16 August 2000 as charity number 1082058. It has been registered for 26 years.

Who runs Keep Wales Tidy?

Keep Wales Tidy is governed by a board of 13 trustees. Trustees are legally responsible for the charity's governance and are listed in full on its profile.

Where does Keep Wales Tidy operate?

Keep Wales Tidy operates in Wales, as recorded in its Charity Commission filing.

Is Keep Wales Tidy a registered charity?

Yes — Keep Wales Tidy is a registered charity in England and Wales, charity number 1082058.

Details

Address
Keep Wales Tidy
Sbarc Spark
Maindy Road
CARDIFF
CF24 4HQ
Registration Date
16 August 2000
Status
Registered

Registry Information

Organisation Number
3962358
Charity Number
1082058

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Other notable Charitable activities charities

Major UK charities in the same primary sector, drawn from the curated priority cohort.

Trustees

Alana Smith
Andrew Stumpf
Benjamin Rwizibuka
Ceri Davies
David King MBE
Essex Havard
Jennifer Rudd
Lesley Babb
Lloyd Rhodri Harris
Luisa Pastore
Mike Leeson
Rebekah Stone
Sharon Pascoe

Sectors & Classifications

Also Known As

  • Environmental Campaigns (cymru)
  • Keep Wales Tidy Campaign

Data & trust

Register data refreshed
14 May 2026
Report a data issue