viva!

The charity supports other charities or voluntary bodies and the general public. Viva! is a registered charity whose purpose is education and training. It delivers its work by making grants to organisations. The charity is based in Bristol and operates in England And Wales, Scotland, and Northern Ireland.

This page summarises publicly available information about the charity, including its activities, beneficiaries, and registration details, based on official records.

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Activities & Mission

Viva! is a vegan charity campaigning to save animals. We reveal how farmed animals are treated and have placed many major investigations in the media. Viva! also educates and campaigns on the impact of diet on wildlife, the planet and our health. We present talks, cookery demos and produce a lovely array of helpful materials. We run the Vegan Recipe Club, 7 and 30 Day Vegan and My Vegan Town.

Fundraising

See where Viva! is active and find local fundraising opportunities.

Region

England And Wales

Country

Scotland Northern Ireland

Financial Information

Latest Income

£2,507,001

Latest Expenditure

£1,827,540

Financial Efficiency

Program Ratio 68.7%

% of income going directly to charitable activities

Overall Efficiency 94.2%

% of expenditure going to programs (vs overhead)

Administrative Ratio 7.4%

Overhead (fundraising + governance) as % of total expenditure

Latest Financial Breakdown

Income Sources

Donations & Legacies £2,404,005

Charitable Activities £0

Other Trading £83,954

Investments £19,042

Other Income £0

Expenditure Categories

Charitable Expenditure £1,721,154

Raising Funds £106,386

Governance £28,408

Grants to Institutions £0

Other Expenditure £0

Financial Trend

Annual Returns

Financial Year	Income	Expenditure	Charitable Spending	Net Assets	Reserves	Staff
2024	£2,507,001	£1,827,540	£1,721,154	£2,594,640	£2,254,046	29 / 0
2023	£2,152,364	£1,550,502	£1,449,945	£1,916,169	£1,911,647	26 / 5
2022	£1,202,019	£1,485,999	£1,370,220	£1,328,317	£1,294,650	22 / 5
2021	£1,573,229	£1,155,057	£1,019,977	£1,574,781	£1,574,781	23 / 5
2020	£1,726,234	£1,241,213	£1,152,302	£1,141,654	£722,254	25 / 7